Privacy Policy

Last Updated: January 13, 2025

1. Introduction

Welcome to Animalytics ("we," "our," or "us"). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our breeding management platform.

By accessing or using Animalytics, you agree to the terms of this Privacy Policy. If you do not agree with our policies and practices, please do not use our service.

2. Information We Collect

2.1 Information You Provide

We collect information that you voluntarily provide when you:

  • Create an account (name, email address, password)
  • Complete your breeder profile (business name, location, contact information)
  • Add animal records (animal data, health records, pedigree information)
  • Use our calculators and tools (breeding data, progesterone test results)
  • Upload photos and documents
  • Communicate with us (support requests, feedback)

2.2 Automatically Collected Information

When you use Animalytics, we automatically collect:

  • Device information (browser type, operating system, device identifiers)
  • Usage data (pages visited, features used, time spent)
  • IP address and approximate location
  • Cookies and similar tracking technologies

2.3 Third-Party Authentication

When you sign in using Google OAuth, we receive basic profile information (name, email address, profile picture) from Google. We do not receive your Google password.

3. How We Use Your Information

We use your information to:

  • Provide, maintain, and improve our services
  • Create and manage your account
  • Process your breeding data and generate analytics
  • Send you notifications about your animals and breeding programs
  • Respond to your inquiries and provide customer support
  • Detect and prevent fraud and abuse
  • Comply with legal obligations
  • Send you marketing communications (with your consent)

4. Information Sharing and Disclosure

4.1 Public Information

Your breeder profile may be visible to other users if you choose to make it public. This includes your business name, location, breeds you work with, and public contact information.

4.2 Service Providers

We share information with third-party service providers who help us operate our platform:

  • Cloud hosting providers (data storage and processing)
  • Authentication services (Google OAuth)
  • Email service providers (notifications and communications)
  • Analytics providers (usage statistics and improvements)

4.3 Legal Requirements

We may disclose your information if required by law, court order, or government regulation, or to protect our rights, safety, or property.

4.4 Business Transfers

In the event of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

5. Data Security

We implement industry-standard security measures to protect your information:

  • Encryption of data in transit (HTTPS/TLS)
  • Secure password hashing
  • Regular security audits and updates
  • Access controls and authentication
  • Secure cloud infrastructure

However, no method of transmission over the internet is 100% secure. While we strive to protect your information, we cannot guarantee absolute security.

6. Your Rights and Choices

You have the right to:

  • Access: Request a copy of your personal information
  • Correction: Update or correct your information
  • Deletion: Request deletion of your account and data
  • Export: Download your data in a portable format
  • Opt-out: Unsubscribe from marketing emails
  • Object: Object to certain processing of your data

To exercise these rights, contact us at privacy@animalytics.com or through your account settings.

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

  • Keep you logged in
  • Remember your preferences
  • Analyze usage patterns
  • Improve our services

You can control cookies through your browser settings, but disabling cookies may affect functionality.

8. Data Retention

We retain your information for as long as your account is active or as needed to provide services. After account deletion, we may retain certain information for:

  • Legal compliance and record-keeping
  • Dispute resolution
  • Fraud prevention
  • Enforcing our agreements

9. Children's Privacy

Animalytics is not intended for users under 18 years of age. We do not knowingly collect information from children. If we discover that we have collected information from a child, we will delete it promptly.

10. International Data Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place to protect your information in compliance with applicable data protection laws.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of significant changes by:

  • Posting the updated policy on this page
  • Updating the "Last Updated" date
  • Sending you an email notification (for material changes)

Your continued use of Animalytics after changes constitutes acceptance of the updated policy.

12. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Email: privacy@animalytics.com

Support: support@animalytics.com

Response Time: We aim to respond within 48 hours

13. Your California Privacy Rights

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA):

  • Right to know what personal information is collected
  • Right to know if personal information is sold or disclosed
  • Right to say no to the sale of personal information
  • Right to access your personal information
  • Right to equal service and price

Note: We do not sell your personal information to third parties.

14. GDPR Rights (European Users)

If you are in the European Economic Area (EEA), you have additional rights under GDPR:

  • Right to data portability
  • Right to withdraw consent
  • Right to lodge a complaint with supervisory authority
  • Right to restriction of processing